Posts Tagged design
Logo Design That Works: Secrets for Successful Logo Design
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Logo design titles continue to sell the most copies of all graphic design subjects. This hard-working title examines 100 logo designs by illustrating how and why the design works. Sidebars compare and contrast rough drafts of popular logos with their final versions, and short tips address issues such as testing designs, sourcing inspiration, and typography. As well, the evolution of well-known logos are traced by examining why design changes were made and how those … More >>
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The 2007-2012 Outlook for Graphic Design Services in the United States
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This study covers the latent demand outlook for graphic design services across the states and cities of the United States. Latent demand (in millions of U.S. dollars), or potential industry earnings (P.I.E.) estimates are given some 12,920 cities across in the United States. For each city in question, the percent share the city is of it’s state and of the United States is reported. These comparative benchmarks allow the reader to quickly gauge a city vis-à-vis ot… More >>
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Creative Direct Mail Design: The Guide and Showcase
Product Description
Features secrets for staying on the cutting-edge of the industry as revealed by nine of the world’s top direct mail designers known for creating direct mail that gets results. Great tips from copywriters and client service people whose talents contribute to the success of a direct mail campaign are also included. The nine projects highlighted feature successful direct mail campaigns including: –business-to-consumer –business-to-business –invitations/an… More >>
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